NATION-WIDE FALL TELEVISION CAMPAIGN
FEATURING ALL CANADIAN PROVINCES!
6-PACK
$54.95
Net Contents: 240 g (6 x 40 g sachets)
UPCOMING NATIONAL TELEVISION CAMPAIGN
Rodents Away Odor Free is happy to be investing in a national television campaign, which will reach ALL PROVINCES in 2026. All data included is for the demographic most likely to buy our product.
Our goal is to continue working towards our goal of becoming a Canadian household name. When Canadians experience rodent issues, we want them to know that they can rely on Rodents Away Odor Free.
*The commercial you see will be replaced by our updated commercial now in production.
3+1 PACK
Net Contents: 160 g (4 x 40 g sachets)
BUY 3+1 PACK6-PACK
Net Contents: 240 g (6 x 40 g sachets)
BUY 6-PACK3+1 PACK
Net Contents: 160 g (4 x 40 g sachets)
BUY 3+1 PACK6-PACK
$54.95
Net Contents: 240 g (6 x 40 g sachets)
FIRST RUN: August 31st - September 13th
SECOND RUN: September 28th - November 1st
We're again deciding to create two commercial runs to get increased frequency across all channels throughout our busy season. What we've seen in the past, is that our first run generates some interest and we see a good deal of momentum. However, what it also does is set the stage, so that our second run during prominent programming like the start of the NHL season for example, knocks it out of the park!
*GRPs: Gross Rating Points are impressions as a percentage of an audience, multiplied by the frequency in which the ad is seen.
*We are making a limited investment in streaming this Fall, to reach a new audience.
PLACE AN ORDER AND GET READY!
Placing your order now through you ordering avenues or channels will help us make sure stock arrives before our campaign starts. We have our sachets in cases and pallets ready to ship. However, we cannot control shipping timelines and therefore, we recommend you get your order in now. In doing so, you should receive your stock and be able to place it on your shelves in time.
Even without a Fall television campaign, we still see an organic rush that multiplies the demand for pest repellent products every year. Therefore, make sure you have stock for both the organic needs of Canadians this Fall, along with the multiplied demand generated from our our nation-wide television campaign.
*Additionally, if you are a Bazaarvoice subscriber for reviews, contact us via email, so that we can connect and place replies for your customers' reviews or questions on our product pages with your organization: sales@rodentsodorfree.com
NATURAL INGREDIENTS
AND PET FRIENDLY
Made from all-natural ingredients, Rodents Away Odor Free repels mice without the use of herbs, perfumes or other harsh scents.
It is easy and safe to use, just follow the instructions on the label to drive mice away or prevent them from entering your indoor spaces. Best of all, Rodents Away Odor Free is scent free, so it won’t cause irritation for you or your pets.
Use Rodents Away Odor Free in your boat, car, cottage, house, RV or farm equipment to remove and protect your indoor spaces from house mice.
ROGERS SPORTSNET PLACEMENTS
We are excited to be back on Sportsnet, as we've done for the past few years now. Regionally, Sportsnet has been incredible asset for us and therefore, we're increasing our presence and frequency with them. Additionally, we're excited to be reaching a new audience with a limited run in 2026 on Sportsnet+, their streaming service.
In total, we're excited at the potential of reaching 75% of our target audience demographic that is watching Sportsnet programming across Canada. That amounts to 11.3+ million viewers reached that are the most likely to buy Rodents Away Odor Free!
- Ontario and spillover into neighbouring provinces
- We are reaching 70-78% of our target market in Ontario on Sportsnet.
- Members of our target audience reached in Ontario: 6 - 6.6 Million People
- Alberta, Saskatchewan and Manitoba
- We are reaching 65%-72% of our target market in each province on Sportsnet West.
- Members of our target audience reached:
Alberta: 6 - 6.6 Million People
Saskatchewan 380k - 420k People
Manitoba: 500k - 560k People
- British Columbia and spillover into neighbouring provinces
- We are reaching 72-78% of our target market in BC on Sportsnet Pacific.
- Members of our target audience reached in BC: 2 - 2.2 Million People
- Nation-wide but specific to our target audience on streaming devices only
- Unable to accurately breakdown streaming audience by province, but we are reaching over 100k people nation-wide with 235,000 impressions
CTV NATIONAL PLACEMENTS
For the past few years, we've also had a strong presence on regional programming on both CTV and CTV2. However, we're excited to target all of Canada within our target market, with CTV's national news programming opportunities.
GLOBAL BC PLACEMENTS
We have run programs on Global in British Columbia (BC) throughout the Spring time in 2025 and 2026. Through these, we've learned that Global is quite strong in BC. With the growth we've seen in BC through our Spring campaign, we're excited to create a multiplying effect with Global BC in the Fall. This strategy is something we're trialing in BC with the goal of expanding this strategy to other provinces in future years.
Within British Columbia, we will be reaching 80%-88% of our target audience demographic watching Global BC, with 733.8 GRPs, reaching 2.24 - 2.46 million people.
AVAILABLE MARKETING SUPPORT
RETAILER EDUCATION BOOK
We offer a digital and physical (available upon request) Retailer Education Booklet to support you. The digital version is available here or at the button below. Please contact us through our form on this page or by email: sales@rodentsodorfree.com
VIEW DIGITAL VERSIONCUSTOMER INSTRUCTIONS
We offer a digital and physical (available upon request) instructional booklet for educating your customers. The digital version is available here or at the button below. Please contact us through our form on this page or by email: sales@rodentsodorfree.com
VIEW DIGITAL VERSIONSALES TEAM WEBINARS
We’re happy to partake in a webinar style meeting for your store employees, to educate and coach them on how they can sell more of Rodents Away Odor Free. Please contact us through our form on this page or by email: sales@rodentsodorfree.com
EMAIL FOR THIS OPTION